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Consultants Network

6:30 PM, Wednesday, 25 June

Branding Your Consulting Practice to Build Awareness and Motivate Target Customer Inquiries

Christina Inge, Founder; Christina Inge eMarketing, a full-service digital agency providing help to organizations of all sizes.

To promote your consulting practice, first create a marketing strategy. From this, create a branding message to breathe new life into your services. Use this brand to build a digitally-focused, all-inclusive strategy to build awareness for your expertise and stimulate target customer inquiries.

This talk will show you the essential principles of branding for consultants:

 

Christina Inge, founder, is an award-winning marketer with over 15 years’ experience in marketing and communication. Winner of the Future M Future of Marketing award in 2011, as well as the Social Media Society Social Media Star award, Christina has served organizations with over 400,000 members as well as small startups, bringing to all her unique combination of content strategy, solid digital skills, and keen understanding of the needs of her clients. Working with a team of associates, who have won awards themselves in their respective fields, Christina personally spearheads every project. She offers big-agency capabilities with the personal touch of having your own part-time CMO.

She can help bring clarity and expertise to organizations looking to integrate new media into their existing marketing mix in a way that delivers real ROI.

PLEASE NOTE:

The meeting is open to the public. There is no charge for CNet members, ENet members, or Olin students, who are encouraged to attend. There is a $5 charge for all others. Casual dress.

The Consultants Network meeting starts at 6:30 PM. The meeting location is at Olin College, 1000 Olin Way, #113 Academic Center, Needham, MA

Driving Directions

From the East or West

Take the Massachusetts Turnpike to Exit 15 (Interstate 95/Route 128; if driving from the East; Exit 14 if driving from the West). After the tolls, follow the signs for Route 95/128 South. Exit Route 95/128 South at exit 19B (Highland Avenue, Needham). Follow Highland Avenue for 1.5 miles to a three-way intersection with Chapel and May Streets; bear slight right onto Chapel Street (to the right of the gas station). Take a right at the first light onto Great Plain Avenue/Rte 135. Then follow "From Great Plain Avenue" directions below.

Take Route 95/128 to exit 19B (Highland Avenue, Needham). Follow Highland Avenue for 1.5 miles to a three-way intersection with Chapel and May Streets; bear slight right onto Chapel Street (to the right of the gas station). Take a right at the first light onto Great Plain Avenue/Rte 135. Then follow "From Great Plain Avenue" directions below.

From Great Plain Avenue

Proceed on Great Plain Avenue for 1.5 miles and the Olin College campus will be on the right. Enter the campus at "Olin Way" and follow the road around to the left to parking lot A, which provides access to all campus buildings. The meeting is in the auditorium at "Milas Hall", which is the first building to the right, as you walk up from the main lot. Handicap parking is available.

Location via Google Maps: http://tinyurl.com/araoeu8 Olin Way to enter the campus.

Check the Consultants Network website for details and last minute information of our upcoming lectures series for 2014. http://www.boston-consult.com/calendar.php

For more information, e-mail cn.boston@ieee.org or& chairman@boston-consult.com; or contact the chairman Heinz Bachmann at 978-637-2070. The Consultants Network website is at www.boston-consult.org.


6:30 PM, Thursday 28 May

The Networking Pyramid, by Norman Daoust

Most underutilized consultants and unemployed professionals spend considerable time networking. But very few people network in the most effective manner.

In this presentation, you’ll learn about the Networking Pyramid, a hierarchy of places to network. Then we’ll explore ways to apply it to your individual situation. The Networking Pyramid applies equally well to consultants, job seekers, and employees.

We’ll also discuss a potentially controversial definition of networking.

Please bring something on which to write to capture your ideas from the exercises and the 5-minute brainstorming sessions.

Attendees will learn:

 

Norman Daoust founded his consulting company, Daoust Associates, www.DaoustAssociates.com, in 2001. He specializes in data modeling and database design, and healthcare electronic data exchange using the HL7 standard. His clients have included the Centers for Disease Control and Prevention (CDC), the Veteran’s Health Administration (VA), the Canadian Institute for Health Information, and a Fortune 500 software company.

His book, UML Requirements Modeling for Business Analysts, is written for business analysts.

Norman speaks frequently at national and regional conferences on topics ranging from modeling in four colors to UML made easy. He is an engaging speaker who enjoys making complex topics easy to understand.

PLEASE NOTE: The meeting is open to the public. There is no charge for CNet members, ENet members, or Olin students, who are encouraged to attend. There is a $5 charge for all others. Casual dress.

The Consultants Network meeting starts at 6:30 PM. The meeting location is at Olin College, 1000 Olin Way, #113 Academic Center, Needham, MA

Driving Directions

From the East or West

Take the Massachusetts Turnpike to Exit 15 (Interstate 95/Route 128; if driving from the East; Exit 14 if driving from the West). After the tolls, follow the signs for Route 95/128 South. Exit Route 95/128 South at exit 19B (Highland Avenue, Needham). Follow Highland Avenue for 1.5 miles to a three-way intersection with Chapel and May Streets; bear slight right onto Chapel Street (to the right of the gas station). Take a right at the first light onto Great Plain Avenue/Rte 135. Then follow "From Great Plain Avenue" directions below.

Take Route 95/128 to exit 19B (Highland Avenue, Needham). Follow Highland Avenue for 1.5 miles to a three-way intersection with Chapel and May Streets; bear slight right onto Chapel Street (to the right of the gas station). Take a right at the first light onto Great Plain Avenue/Rte 135. Then follow "From Great Plain Avenue" directions below.

From Great Plain Avenue

Proceed on Great Plain Avenue for 1.5 miles and the Olin College campus will be on the right. Enter the campus at "Olin Way" and follow the road around to the left to parking lot A, which provides access to all campus buildings. The meeting is in the auditorium at "Milas Hall", which is the first building to the right, as you walk up from the main lot. Handicap parking is available.

Location via Google Maps: http://tinyurl.com/araoeu8.

Check the Consultants Network website for details and last minute information of our upcoming lectures series for 2014. http://www.boston-consult.com/

For more information, e-mail cn.boston@ieee.org or chairman@boston-consult.com; or contact the chairman Heinz Bachmann at 978-637-2070. The Consultants Network website is at www.boston-consult.org.


6:30 PM, Wednesday, 23 April

Everything You Wanted to Know About Consulting But Were Afraid to Ask.

A panel discussion consisting of 5 consultants who will share their experiences and tips on how best to consult.

 

The session will be an open discussion and questions are encouraged.

Panel Members:


Olin College, #113 Academic Center, 1000 Olin Way, Needham, MA

PLEASE NOTE:

The meeting is open to the public. No charge for Consultants Network members or Olin College students/faculty; $5 entrance fee for all others. Casual dress.

The Consultants Network meeting starts at 6:30 PM. The meeting location is at Olin College, 1000 Olin Way, Needham, MA, in Academic Center 113

Driving Directions

From the East or West

Take the Massachusetts Turnpike to Exit 15 (Interstate 95/Route 128; if driving from the East; Exit 14 if driving from the West). After the tolls, follow the signs for Route 95/128 South. Exit Route 95/128 South at exit 19B (Highland Avenue, Needham). Follow Highland Avenue for 1.5 miles to a three-way intersection with Chapel and May Streets; bear slight right onto Chapel Street (to the right of the gas station). Take a right at the first light onto Great Plain Avenue/Rte 135. Then follow "From Great Plain Avenue" directions below.

Take Route 95/128 to exit 19B (Highland Avenue, Needham). Follow Highland Avenue for 1.5 miles to a three-way intersection with Chapel and May Streets; bear slight right onto Chapel Street (to the right of the gas station). Take a right at the first light onto Great Plain Avenue/Rte 135. Then follow "From Great Plain Avenue" directions

From Great Plain Avenue

Proceed on Great Plain Avenue for 1.5 miles and the Olin College campus will be on the right. Enter the campus at "Olin Way" and follow the road around to the left to parking lot A, which provides access to all campus buildings. The meeting is in Room #113 in the Academic Center, which is the first building on the left, as you walk up from the main lot. Handicap parking is available.

http://maps.google.com/maps?f=q&source=embed&hl=en&geocode=&q=Olin+College+of+Engineering,+Olin+Way,+Needham,+MA&aq=0&sll=37.0625,-95.677068&sspn=53.080379,113.994141&ie=UTF8&hq=Olin+College+of+Engineering,+Olin+Way,+Needham,+MA&t=h&hnear=&ll=42.29058,-71.259127&spn0.Olin Way to enter the campus.

Check the Consultants Network website for details and last minute information of our upcoming lectures series for 2012-2013.

http://www.boston-consult.com/calendar.php

For more information, e-mail cn.boston@ieee.org or chairman@boston-consult.com; or contact the chairman Heinz Bachmann at 978-637-2070. The Consultants Network website is at www.boston-consult.org.